Aussie Victories In Melbourne Summer ‘Make Some Noise’ For Food Bank Australia
Last year, Old El Paso and Nick Kyrgios with his Foundation teamed up to create a viral tortilla trick shot #MessFreeChallenge that swept the tennis world around Roland Garros. The initiative resulted in more than 100,000 Mexican meal-kit donations for food banks around the globe thanks to the participation of ATP and WTA stars. But they weren’t done yet in their mission to help fight hunger and continue being a force for good.
Old El Paso and Kyrgios collaborated once again at the start of the season to keep on giving in Melbourne, supporting and uniting Australian players with a new initiative #MakeSomeNoiseForAustralia. Every time any Aussie player hit the court during the unprecedented three-week summer of tennis in Melbourne Park across ATP and WTA events and culminating with the Australian Open, Old El Paso and the NK Foundation jointly donated 100 meal kits to help feed vulnerable families through Foodbank Australia, the largest food relief charity in the country. And every time an Aussie won a match, meal kit donations tripled to 300.
“With my friends at Old El Paso and my NK Foundation, we’re uniting to get behind all the Aussie players to make some noise this summer,” Kyrgios posted on social media in a video featuring countrymen Alex de Minaur, Lleyton Hewitt and Matthew Ebden, as well as Aussie WTA players Sam Stosur and Daria Gavrilova with doubles player John Peers also supporting the cause ahead of his opening match. Each share of the #MakeSomeNoiseForAustralia video on Instagram by fans also garnered one additional meal kit donation thus ‘extending the noise’ on social media outside Melbourne Park.
With the summer events now wrapped in Melbourne, Old El Paso announced on Tuesday that #MakeSomeNoiseForAustralia hit a major milestone, with 25,000 meal kits donations being raised to date.
The Aussie players have made a strong showing across all the tournaments in Melbourne Park, especially at the Australian Open. Ebden led the pack, teaming up with Stosur to make his second Grand Slam final appearance in the mixed doubles competition, and partnering another fellow Aussie, John-Patrick Smith, to reach the quarter-finals in men's doubles (and semi-finals at the Murray River Open the week prior). Kyrgios and De Minaur also reached the third round in singles and Peers the third round in doubles with a strong contribution on the women's side by Ashleigh Barty, who won the Yarra Valley Classic and made a run to the Australian Open quarter-finals.
Said a thrilled Kyrgios of the initiative, “As tennis players playing at home, we draw off the energy of our crowds and it was a slightly different experience this year for most of us. It’s been a solid effort by all our Aussies in Melbourne and I am so glad we came together again with Old El Paso and my Foundation to give back and support families in need across Australia. I was amazed with how our Mess Free Challenge took off within the tennis community last year and the support it got. So we wanted to continue having a positive impact on the world with Old El Paso and we saw the #MakeSomeNoiseforAustralia idea as a great way to do this.”