ATP Tour

Sustainability takes centre stage at Nitto ATP Finals fan village

Another Nitto ATP Finals, another increased focus on sustainability in Turin.

Visitors heading to the fan village at the 2025 edition of the prestigious season finale have the opportunity to play a series of interactive games. As well as giving fans the chance to win prizes, the activations aim to engage participants on the topic of sustainability.

Those enjoying the activities on Tuesday in the Nitto booth included Robert Zielinski from Poland and his daughter Berta. They were in Turin to watch Carlos Alcaraz take on Taylor Fritz in the round-robin stage, while Berta said her favourite player was Polish WTA star Iga Swiatek.

“It is nice to see a big event like this recognising the impact it can have on highlighting sustainability for the people,” Zielinski told ATPTour.com. “We had fun playing the games.”

Fans must participate in two different activations in order to claim a prize from the Gacha (Gumball Machine) in the Prize Corner. The activities on offer include the interactive "Butterfly Wall" and the high-energy BATAK Game, which is framed as simulating the collection of sustainability actions for the planet. Fans can also pose for a photo with the Nitto ATP Finals trophy.

_{^{Vistors to the Nitto booth play the BATAK Game in the fan village at Inalpi Arena. Photo Credit: Andy West/ATP Tour}}

Nitto is using its title sponsorship at the Nitto ATP Finals to try and set a strong example of how sports events can be platforms for positive environmental change. Two fans who appreciated that aspect of the fan village were Alessio Russomando and Francesco Stellato, who had travelled to Turin from their hometown near Naples.

“Sustainability is an important theme,” said Stellato, whose favourite player is Novak Djokovic, when asked about the activities on offer in the Nitto booth. “We are living in a very tough moment for our planet, so it is fundamental for us and for the next generation.”

“[It is] a fantastic atmosphere here at the tournament and in the fan village,” said Russomando, who is a big fan of his countryman Jannik Sinner. “It’s relaxing being here and seeing the champions.”