Andrey Rublev enjoyed a memorable week on court at the Nordea Open in Bastad, where he lifted his first trophy of the season at the ATP 250 event. But the World No. 14 also used his platform away from the court to highlight the importance of giving back and supporting meaningful causes.
Rublev’s commitment to making a positive impact was highlighted during the tournament week as the Nordea Open hosted its Sustainability in Sports Conference, bringing together voices from across tennis, sport and business to explore how the industry can create long-term change.
The event formed part of the tournament’s ‘Leading sustainable tennis’ initiative, which combines world-class competition with greater environmental and social responsibility. As part of the wider sustainability programme, Rublev shared his perspective during a Q&A, reflecting on the privilege of being a professional athlete and his desire to support others.
“I’ve been so fortunate to play a professional sport for a living and have my health,” Rublev said. “There are so many children in need of financial support for critical medical needs and being able to help them is a huge privilege for me. I look forward to working with kids, their families and doctors and helping them face a brighter future because of the resources I am fortunate enough to provide.”
Founded in 2024, the Andrey Rublev Foundation supports children around the world facing critical medical challenges. Rublev has been a supporter of the ATP Carbon Tracker initiative and was named the recipient of the Arthur Ashe Humanitarian Award in the 2025 ATP Awards.
The Sustainability in Sports Conference featured leading voices from across sport, including representatives from the ATP Tour, WTA, DP World Tour and Sustained Futures, exploring how organisations can turn sustainability ambitions into action.
Nordea Open also achieved Certified Sustainable Event status through Greentime, aligned with the United Nations Sustainable Development Goals. The tournament continued its sustainability efforts through initiatives including 100 per cent green energy, electric official vehicles, sustainable food options, carbon footprint measurement and stronger supplier partnerships.
The clay-court event also announced that it generated an estimated SEK 795 million in socio-economic impact based on 2025 data, highlighting the tournament’s wider contribution to the community.